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b-cream

Name: b-cream
Brand: build (skincare)
SKU: BCREAM
Price: 27.00 CAD
Availability: InStock

weightless hydrating facial cream

2 fl. oz. (60 mL)

$27.00 cad

basic hydration with a weightless finish.

b-cream utilizes tried and true ingredients to provide hydration and lightweight moisture retention. a simple blend of neutral emollients and humectants help to recharge the water levels in your skin. glycerin attracts moisture to the skin while b-cream's specially formulated lamellar gel structure mimics the skins natural lipid bilayer to enhance penetration and retention of water in the deeper layers of the skin.

b-cream leaves your skin feeling plumped, bouncy and smooth. free from tackiness. free from greasiness.

targets > dryness + dehydration + tightness

aqua, caprylic/capric triglyceride, glycerin, propanediol, cetearyl glucoside, squalane, tribehenin, propylene glycol, cetearyl alcohol, petrolatum, glyceryl stearate citrate, peg-8 dimethicone, ammonium acryloyldimethyltaurate/vp copolymer, diazolidinyl urea, iodopropynyl butylcarbamate

massage a small amount of product onto freshly cleansed skin until fully absorbed. use morning and night.

if b-cream feels a bit too light for nighttime use, try mixing in a bit of a facial oil or even better...b-balm.

original plastic packaging:

materials:

cap: PP [5] / cap liner: PP [5] / jar: PET [1] / label: vinyl

step 1: remove the cap

step 2: rinse out any residue in the jar

step 3: screw cap back onto jar

step 4: remove label (dispose in regular trash)

step 5: toss into your curbside recycling bin

* before recycling always make sure to check that your area recycles these plastic types.

updated glass packaging:

materials:

cap: PP [5] / cap liner: PP [5] / jar: glass / label: vinyl

step 1: remove the cap

step 2: rinse out any residue in the jar

step 3: remove label (dispose in regular trash)

step 4: toss into your curbside recycling bin

* before recycling always make sure to check that your area recycles these plastic types.

powerhouse ingredients

as basic as it gets - because your skin doesn't always need the extras. just deep hydration and moisture, powered by glycerin, petrolatum (yes you read that right), triglycerides and squalane.

weightless feel

b-cream uses a lamellar gel structure to deliver deep hydration with a light, non-greasy feel—weightless on skin, yet surprisingly long-lasting.

b-cream is designed to be lightweight and hydrating, making it suitable for a wide range of skin types, especially those looking for moisture without a heavy feel. experiment with layering b-balm for extra dry skin.

usp grade petrolatum in skincare products like b-cream is beneficial for trapping moisture in the skin, contributing to its hydration. additionally, due to its inert qualities, petrolatum is less likely to cause skin irritation or breakouts compared to plant oils, making it suitable for various skin types.

b-cream incorporates a highly effective preservative system to inhibit microbial growth, ensuring the product remains safe for use. It's important to apply b-cream with clean hands to reduce the risk of contamination to both b-cream and your skin, maintaining its efficacy and hygiene.

what the ingredients don't tell you about b-cream

the texture is a perfect cross between a gel and a cream. it’s not waxy, oily, heavy or even too lightweight. it sits perfectly in the middle.

it has an incredibly natural ‘your skin but better’ finish. a soft glow. not dewy or matte.

it keeps your skin feeling hydrated and moisturized all day. no need to reapply.

it layers well with so many other products. it’s designed to slip into any routine.

you can’t feel it sitting on your skin

it doesn’t pill

it feels extremely comforting

built on the basics

simplicity is our strength. b-cream relies on these foundational ingredients:

squalane mimics skin’s natural oils to keep it balanced and comfortable

petrolatum locks in hydration and shields skin from dryness

glycerin draws water into the skin for lasting softness

use b-cream with your actives

build your skincare routine on basics that support and complement, not compete with, your actives.

moisturizers with extras like niacinamide or peptides are amazing but can be complicated when pairing with strong actives like your retinoid. save those moisturizers for dedicated break days and use a basic moisturizer like b-cream with your actives instead!

build a routine with b-cream

every routine starts with the basics. here’s how b-cream fits in to give your skin the care it needs without complication.

cleanse

b-wash

hydrate

b-gel

moisturize

b-cream

like b-balm and b-wash, b-cream is an uncomplicated formula. this cream is designed for individuals who are looking to simplify their moisturizing routine. b-cream is designed without any actives in an attempt to reduce potential for irritation. b-cream relies on very neutral ingredients that have an incredible track record for providing unbeatable results. why waste your money on hyaluronic acid when glycerin can do it better? don't be fooled by this simple formulation - it packs a punch!

jonah ray, owner & founder

The perfect basic face cream

Love this cream! My skin is combination and super sensitive and this cream has never caused any issues for me. Most gel moisturizers make me shiny but feel dry and tight while creams can sometimes feel suffocating on my face. This moisturizer is the perfect texture for me- a light cream that doesn’t feel heavy and doesn’t make me shiny/oily. It’s moisturizing enough that I can use it morning and night. So thankful I found it. Plus I love supporting a Canadian Indie brand 💚

My HG moisturizer

Honestly just get it and you’ll be hooked. It’s perfect for my combo skin morning and night!

Perfect for sensitive skin

I love build b-cream. I have rosacea prone hypersensitive skin and it is very calming and soothing. A staple in my skincare routine. Highly recommend.

I was complimented on my skin because of this cream

I saw this product in a story on Instagram. Looked into the company and decided to give it a try. After a month, I was complimented on my skin. I’ve never had bad skin, but have never been complimented on it before. A week later I was complimented again. The product is really great, it goes on light, feels great and it doesn’t weigh you down. I highly recommend this product.

Love! Love! Love!

The most basic moisturizer in the best way. Deceptively plain, deeply hydrating with zero oily or slick feeling. I put it on and it disappears into my skin. It’s like magic! It just makes my skin soft. I will buy this forever!!!

Country/Region

Country/Region

b-cream

what the ingredients don't tell you about b-cream

built on the basics

use b-cream with your actives

build a routine with b-cream

b-wash

b-gel

b-cream

Customer Reviews